Personalized packaging design is a design method that involves a wide range and has a large impact, whether it is on the corporate image, the product itself, or the social effect. The shaping and expression of the packaging image has evolved towards a natural and lively humanization and organic modeling, giving the packaging individual qualities and unique styles to attract consumers. When designing the packaging box, we must think systematically and analyze the actual situation from different angles and positions to establish and understand various factors that should be considered.