Membership Card Gift Packaging Box

Whether the products sell well or not depends on the market. Packaging plays a very important role in the whole sales process. The customization of membership card packaging box communicates with consumers with its own unique image language, which is the first sense of consumers' vision of the product and the first step to affect consumers' mood. If consumers see the packaging and become interested at the first sight, what it means to product sales, I think we should be very clear. The packaging without highlight will let consumers sweep away.

With the continuous development and improvement of market economy, the majority of consumers have become increasingly mature and rational, and the market has gradually revealed the characteristics of "buyer's market", which not only increases the difficulty in product marketing, but also makes the packaging design encounter unprecedented challenges, driving the packaging of products to grasp the consumer psychology of the public and develop towards a more scientific and higher-level direction.

Mainstream consumers are divided into two categories: the first is a realistic attitude, and the second is a beautiful attitude.

The main psychological feature of most consumers in the process of consumption is realism. They believe that the actual utility of commodities is the most important. They hope that commodities can be used easily, are cheap and good, and do not deliberately pursue beautiful appearance and novel style. The consumer groups with realism are mainly mature consumers, working class, housewives, and elderly consumer groups. Consumers with certain economic bearing capacity generally have the psychology of seeking beauty, pay attention to the shape of the goods themselves and the external packaging, and pay more attention to the artistic value of the goods. The consumer groups with the psychology of seeking beauty are mainly young people and intellectuals, and the proportion of women in such groups is relatively high.

However, in terms of the function of the membership card gift box, it is mainly to ensure that the safety of the product is not damaged during transportation, improve the grade of the product, and seize the consumers at the first time from the visual sense.

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