Common Raw Paper Materials for Export Printed Packaging

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Introduction: Why Material Selection Matters in Export Packaging

The quality of a packaging box starts with the quality of its raw materials. For export packaging, selecting the right paper material is especially important because packaging must withstand long-distance transportation while maintaining excellent print quality and brand presentation.

Different products require different packaging materials depending on factors such as:

  • Product weight

  • Shipping conditions

  • Printing requirements

  • Budget

  • Sustainability goals

Understanding the most commonly used raw paper materials can help brands choose packaging that balances durability, appearance, and cost-effectiveness.

The right paper material ensures your packaging looks professional and performs reliably throughout the supply chain.

1. SBS Paperboard (Solid Bleached Sulfate)

SBS paperboard is one of the most widely used materials for premium printed packaging.

It is manufactured from virgin wood pulp and features a bright white surface that provides excellent printing performance.

6.White Kraft Paper(Bleached kraft paper made from amix of virgin and recycled pulp with coating on both sides for printing.).jpg

Key Advantages

  • Smooth and clean surface

  • Superior print quality

  • Excellent color reproduction

  • Suitable for premium finishes

  • Food-safe grades available

Common Applications

  • Cosmetic packaging

  • Skincare boxes

  • Pharmaceutical packaging

  • Luxury retail packaging

  • Perfume boxes

Typical Grammage

  • 250gsm – 400gsm

SBS paperboard is often the preferred choice for brands seeking a premium appearance.

2. C1S Paperboard (Coated One Side)

C1S paperboard features a coated printing surface on one side and an uncoated surface on the reverse side.

This combination provides both visual appeal and structural performance.

1.C1S(Premium-grade bleached white paperboard coated on one side forhigh-quality printing and finishes).jpg

Benefits

  • High-quality printing surface

  • Cost-effective compared to SBS

  • Good rigidity

  • Suitable for various finishing processes

Common Uses

  • Retail folding cartons

  • Consumer goods packaging

  • Food packaging

  • Cosmetic boxes

Typical Grammage

  • 250gsm – 450gsm

C1S paperboard offers a balance between quality and affordability.

3. CCNB (Clay Coated News Back)

CCNB is produced from recycled fibers and coated on the printing side.

It is one of the most economical paperboard options for printed packaging.

3.CCNB(Duplex paperboard made from 90% recycled paper pulp with a white surface for high-quality printing.).jpg

Advantages

  • Lower material cost

  • Good printability

  • Environmentally friendly recycled content

  • Suitable for large-volume production

Applications

  • Household product packaging

  • Consumer goods cartons

  • Promotional packaging

  • Economy retail boxes

Typical Grammage

  • 250gsm – 500gsm

CCNB is ideal for cost-sensitive packaging projects with high production volumes.

4. Kraft Paper

Kraft paper has become increasingly popular as sustainability trends continue to grow.

Known for its natural brown appearance and strong fibers, kraft paper communicates environmental responsibility and authenticity.

5.Natural Brown Kraft Paper(Kraft paper made from a mix of virgin and recycled paper pulp,coated on both sides for printing.).jpg

Benefits

  • Recyclable and biodegradable

  • High tear resistance

  • Natural aesthetic

  • Supports eco-friendly branding

Common Applications

  • Organic product packaging

  • Food packaging

  • Retail shopping bags

  • Sustainable cosmetic packaging

Types of Kraft Paper

  • Brown kraft paper

  • White kraft paper

  • Recycled kraft paper

Kraft paper is a favorite choice for brands focused on sustainability and natural product positioning.

5. Corrugated Paperboard

Corrugated board is essential for shipping and transport packaging.

It consists of fluted paper sandwiched between linerboards, providing excellent cushioning and strength.

1.Natural Kraft Board(Uncoated and unbleached kraftlinerboard made from a mixture ofvirgin and recycled paper pulp.).jpg

Advantages

  • High compression resistance

  • Excellent product protection

  • Lightweight structure

  • Cost-effective shipping solution

Common Applications

  • E-commerce packaging

  • Export shipping cartons

  • Electronics packaging

  • Industrial packaging

Common Flute Types

Flute Type

Thickness

Application

E Flute

Thin

Retail packaging

B Flute

Medium

Consumer products

C Flute

Thick

Shipping cartons

BC Flute

Double Wall

Heavy-duty packaging

Corrugated board is the most widely used material for export transportation packaging.

6. Grey Board

Grey board serves as the structural foundation for rigid boxes and luxury packaging.

Made primarily from recycled paper fibers, it offers excellent rigidity and durability.

1.Grey Chipboard(Thick and sturdy chipboard made from recycled paper pulp, used toconstruct rigid boxes.).jpg

Advantages

  • Strong structural support

  • Premium rigid box construction

  • Recyclable material

  • Cost-effective luxury packaging solution

Common Applications

  • Magnetic gift boxes

  • Drawer boxes

  • Jewelry packaging

  • Perfume gift boxes

  • Luxury cosmetic packaging

Common Thickness

  • 1mm – 5mm

Grey board is the backbone of high-end rigid packaging.

7. Art Paper

Art paper is commonly used as the wrapping material for luxury rigid boxes.

Its smooth coated surface supports high-definition printing and premium finishing techniques.

1.C1S(Premium-grade bleached white paperboard coated on one side forhigh-quality printing and finishes).jpg

Advantages

  • Exceptional print clarity

  • Rich color reproduction

  • Ideal for luxury packaging

  • Compatible with advanced finishes

Common Applications

  • Rigid box wrapping

  • Cosmetic packaging

  • Perfume boxes

  • Luxury gift packaging

Typical Weight

  • 128gsm – 200gsm

Art paper helps create the elegant exterior appearance associated with luxury packaging.

8. Specialty Paper

Specialty papers are used when brands want distinctive textures and premium visual effects.

14.Textured Paper(Premium-grade textured paper stock primarily used for wrapping rigid boxes)-1.jpg

Textured Paper

Adds tactile sophistication.

Metallic Paper

Creates a luxury metallic appearance without foil.

Pearl Paper

Provides a subtle shimmering effect.

Leather Texture Paper

Offers a high-end luxury feel.

Applications

  • Premium cosmetics

  • Jewelry boxes

  • Watch packaging

  • Corporate gifts

Specialty papers help brands create unique and memorable packaging experiences.

How to Choose the Right Paper Material

Selecting the best material depends on several factors.

Consider Product Type

Lightweight Products

  • SBS paperboard

  • C1S paperboard

Fragile Luxury Products

  • Grey board rigid boxes

  • Art paper wrapping

Shipping-Intensive Products

  • Corrugated board

Eco-Friendly Products

  • Kraft paper

  • Recycled paperboard

Material Comparison Table

Material

Print Quality

Strength

Cost

Sustainability

SBS

Excellent

Medium

Higher

Good

C1S

Very Good

Medium

Moderate

Good

CCNB

Good

Medium

Low

Excellent

Kraft

Moderate

High

Moderate

Excellent

Corrugated Board

Moderate

Very High

Low

Excellent

Grey Board

Good

Very High

Moderate

Excellent

Art Paper

Excellent

Low

Moderate

Good

FAQ Section

What is the best paper material for luxury packaging?

Grey board combined with art paper is commonly used for luxury rigid boxes because it offers both strength and premium appearance.

Which paper material is best for eco-friendly packaging?

Kraft paper and recycled paperboard are among the most environmentally friendly packaging materials.

What material is used for export shipping cartons?

Corrugated paperboard is the most common material for export transportation packaging due to its strength and cushioning properties.

What is the difference between SBS and CCNB?

SBS is made from virgin fibers and offers superior print quality, while CCNB is made from recycled fibers and is more cost-effective.

Final Thoughts: Choosing the Right Packaging Material

Every packaging project starts with selecting the right raw material.

Whether your goal is:

  • Luxury branding

  • Product protection

  • Sustainable packaging

  • Cost efficiency

  • Export durability

understanding the characteristics of each paper material helps ensure the best packaging outcome.

The foundation of exceptional packaging is exceptional material selection.

Partner with an Experienced Packaging Manufacturer

With over 15 years of experience in custom paper packaging production, we help brands select the ideal materials for their packaging projects.

Our capabilities include:

  • Luxury rigid boxes

  • Folding cartons

  • Corrugated packaging

  • Cosmetic packaging

  • Sustainable packaging solutions

  • Custom printing and finishing

Contact us today to discuss the best paper materials for your next packaging project and create packaging that protects products while elevating your brand.

Contact Us

 +86 18078813290
  Address: 101, Building 1, No.166, Yingbin Avenue West Huadu District, Guangzhou, Guangdong, China.

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