In the dazzling shopping mall, the value of chocolate packaging design is increasing, and packaging is the product. As the saying goes, "Buddha needs gold packaging, beauty relies on beautiful packaging, and food relies on packaging." Products are placed on shelves as "silent salespeople," with the direct purpose of arousing consumer purchasing desire.
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In the dazzling shopping mall, the value of chocolate packaging design is increasing, and packaging is the product. As the saying goes, "Buddha needs gold packaging, beauty relies on beautiful packaging, and food relies on packaging." Products are placed on shelves as "silent salespeople," with the direct purpose of arousing consumer purchasing desire.
The quality and quality of packaging design directly affect product promotion and sales. Therefore, in packaging design, we need to put some effort into ensuring that the product packaging is visible on the shelves and meets the needs to a large extent, making consumers feel that the money they spend is very worthwhile and unique. To produce and manufacture products that can be replaced by packaging even without a salesperson, reject mediocrity in packaging, and make the product speak for itself.
The starting point of all chocolate packaging design and creation must be based on the needs of consumers and the sales market, catering to the unmet needs of consumers and producing different products. Therefore, the purpose of marketing is not only to facilitate more accurate and rapid communication between products and consumers, but also to better meet the needs and desires of consumers and promote purchasing behavior.
Therefore, in the design of chocolate packaging, every image, every text, and every symbol has its own information and value. Consumers can understand the information content of the product based on the text and symbols on the packaging. As long as my packaging is placed in that place, it can speak on its own and quickly communicate with consumers, naturally bringing it closer to consumers and then selling itself out.
This is the high value of packaging. Therefore, packaging design can reduce marketing costs and is also the biggest marketing plan.
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