Beautiful beer can packaging design is a key factor to attract consumption. It's just like a beautiful woman's fashion attracts men's attention. Consumers' aesthetic and choice cannot change in a short time, but we can guide or attract consumption through our packaging box design and customization.
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Beautiful beer can packaging design is a key factor to attract consumption. It's just like a beautiful woman's fashion attracts men's attention. Consumers' aesthetic and choice cannot change in a short time, but we can guide or attract consumption through our packaging box design and customization.
Excellent beer can packaging design is an important link to build promotion and enhance brand abstraction. Appearance is the content of packaging visual design, which refers to the appearance design of packaging, including how to select colors, graphics, text, trademark brands and bar codes in detail to achieve the purpose of vilifying and promoting goods.
The quality of sales packaging design will indirectly affect the sales volume of packaged goods, such as food packaging boxes, tea packaging boxes, cosmetics paperback boxes, etc. on the market. The impression of consumers often determines whether they buy or not, so how to design excellent packaging? If you want to design packaging boxes that are attractive to consumers, you must pay attention to these points:
1、 Customized emotion infection: color has a great impact on people's mood. The color matching of packaging paper can be distinguished according to age and gender: men should mainly use cold color, women can choose light color with bright color or simple and modest color, and children should choose bright and vivid color.
2、 Customized theme: This is the basis of the design and customization of the packaging box. There are many themes: love gift, the package can choose the heart shape or rose pattern, the Cupid arrow can be used to stop the decoration, show the deep intention, the family gift can choose the warm color, highlight the simple and quiet cordiality. Generally, if the packaging of ordinary daily chemical products needs to be themed, it is recommended to understand the preferences of their consumer groups and design the appearance theme purposefully, so as to have distinctive selling points.
3、 Customized artistry: Each kind of carefully processed packaging goods can show some artistry. You can pay attention to the role of small decorations such as decorative bands and decorative flowers in the packaging. Through them, you can add artistic effects and play the role of finishing point. Of course, this can also be highlighted through packaging box design and patterns.
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